Displaying episodes 1 - 7 of 7 in total

Jonathan Markwell on Customer Interviews

Morgan Williams approached me to ask if he could interview me about my experience conducting customer interviews. I responded that I'd be happy to. But it might be fun if we recorded it for this podcast. Morgan agreed. So here's the interview of me, Jonathan Markwell. At the end Morgan shares why he uses Notion, Figma and Calendly.

Megan Sayers on Toggl

Megan Sayers is a customer of Toggl. Toggl is a time tracking tool. I’ll be trying to understand why Megan purchased Toggl, how she uses it and what alternatives she considered. Megan is one half of the design partnership, Make Good Design. Make Good Design is on a mission to elevate the brands that are doing good in the world. Megan also shares why she uses FreeAgent, Figma and Trello.

Winne Man on Bob HRIS

Winnie Man is a customer of Bob. Bob is an HR information system. I’ll be trying to understand why Winnie purchased Bob, how she uses it and what alternatives she considered. Winne’s the Human Resources Director at Acquired. Acquired provide payment processing and banking services in one place. Winnie also shares why they use Pipedrive and Teamtailor.

Krista Melgarejo on Notion

Krista Melgarejo is a customer of Notion. Notion is a tool for note-taking, project management and more. I’ll be trying to understand why Krista purchased Notion, how they use it and what alternatives they’ve considered. Krista’s a marine scientist turned writer and digital marketer. They’re currently working on marketing at Userlist. Userlist provides marketing & lifecycle email for SaaS all under one roof. Krista also shares why they use Front, Slack and Storrito.

Jacob Funnell on Semrush

Jacob Funnell is a customer of Semrush. Semrush describes itself as an online visibility management platform. I’ll be trying to understand why Jacob purchased Semrush, how he uses it and what alternatives he’s considered. Jacob’s a freelance digital marketer with a decade of experience helping SaaS and professional services companies. Jacob also shares why he uses Google Data Studio, Hotjar and Cookiebot

Carl Jeffrey on ProtonVPN

Carl Jeffrey is a customer of ProtonVPN. ProtonVPN is an open-source privacy-first virtual private network. I’ll be trying to understand why Carl purchased ProtonVPN, how he uses it and what alternatives he’s considered. Carl’s a designer and he’s helped in the early stages of various Coworking and SaaS businesses. He’s currently the first employee of Buzzshot. Buzzshot makes software for escape rooms to engage players before and after their games. Carl also shares why he uses AirTable, Affinity and Project Meta.

Welcome to Empathy Deployed

This episode provides some background on why I started this podcast. If you’d like to get straight into some customer interview examples you can skip to episode 1.

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